Meet Eric Lass from

I have always been excited about using, be it to make money with the affiliate program or to bring out an e-book or a real-world book. They have millions of customers on their website and their name is a trustworthy brand that no one will question. In short, working with Amazon in any form is very powerful.

A few months ago I got into the e-book business and how to make money selling digital books on Amazon. One of the best sites and guides I came across was Eric Lass’s at Shuckabuck. I spent a lot of time and effort getting my book, Blogging Tips: Confessions of a Six Figure Blogger, published. I did not spend time publishing other short books and guides. However, Eric continues to do very well in this niche, making him a perfect candidate for today’s Meet the Bloggers interview.

1.) Please tell us something about yourself and how you got into blogging.

I heard about blogging and affiliate marketing in a magazine article in Entrepreneur Magazine in 2008. The article was written about John Chow and he “makes money by teaching people how to make money”.

This article got me to read his blog almost daily and eventually start my own blog – What was a blog about online poker at the time. I played a lot of online poker from around 2002 to 2006 and used to refer people to other poker rooms and training aids.

I later found out about search engine optimization and how to access my website. So I started SEO and created around 50 new websites from 2009 to around 2011.

2.) What is the main focus of your blog and why did you choose this niche?

My focus was on online poker until the United States government shut down all websites. Most of my blog is now about Kindle e-books and self-publishing. My little affiliate websites are still making a little money, but most of my income is now from Kindle books.

I chose Kindle books because I actually know a lot about them and can teach other people what I do.

3.) How are you currently monetizing your blog traffic? (Adsense, Product, Paid Ads)

I am selling an e-book on called Publishing for Profit that teaches people step by step how to create best-selling Kindle books.

4.) What do you know now that you wish you knew when you started blogging?

Oh man everything. I wish I knew everything I know now in 2008. But to get started, you just have to do it, some things you can learn from a few YouTube videos, other things you might need to buy for a training course, or “learn on the job.”

5.) Which three blogs do you visit almost every day?

I don’t visit blogs almost every day, mostly because I can’t learn much from them as I do Kindle stuff and other people are still in the SEO and affiliate marketing world.

I recommend – it has some very interesting stuff. I would also recommend checking out and

6.) Can you give us three recommended tools / services that you use for your blogging? (Search tools, keywords, content, social)

First – Keyword Researcher (

I still use this tool quite a bit, although I don’t do a lot to “blog” every day. The tool is THE BEST for finding long tail keywords from Google’s automatic suggestions.

Second – or

These two tools make it easy to manage and schedule your social media content.

Lastly, I recommend hiring someone to build your backlinks for you so you can focus on creating great content and promoting your blog. The last thing you want to do is create backlinked articles when you have time to expand your Facebook page or market your products and services.

7.) What advice would you have for someone just starting their first blog?

Start now – ask questions later. It’s okay if you don’t know exactly what to do – all you need to know is to get started. The earlier you start, the better you will be later.

8.) What is the best advice or tip you have come across since starting blogging?

Quality before quantity. Create a valuable blog, then create valuable service or product, and people will come back and eventually the search engines will like your website. Focus 100% on quality content.

9.) If you only had $ 100 to start a new blog, how would you use it?

You wouldn’t have much left after hosting, but otherwise I would use around 50% to get some Facebook fans so you can get traffic right away when you post new content.

I would then use the other 50% for your first few months on an email marketing service like Aweber.

10.) How can readers of the blog get in touch with you? (social / blog urls)

You can contact me at using the contact form, at or on Twitter @shuckabuck.

Thank you again Eric for taking the time to share your advice and story with the Blogging Tips community. If you are interested in learning more about other bloggers and how they succeed online, be sure to check out our blogger interview series.

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